About

About Big Impact Books and Melanie Herschorn

This website is published by Big Impact Books, which provides book development, publishing, and promotion services for CEOs, attorneys, professionals, and business owners worldwide.

It exists to explain the Big Impact Books guided process in one place: why publishing comes first, how writing and book marketing follow, and the answers to the questions experts ask before they commit to a book. It is one of a small number of websites Big Impact Books publishes. The main business website is yourbigimpactbook.com.

Last updated: November 2026

The main question

Who is behind Big Impact Books?

Big Impact Books was founded by Melanie Herschorn, an independent publisher, book promotion expert, and bestselling author who works with CEOs, attorneys, professionals, and business owners worldwide. Her mission is to empower experts to share their message with the world and step into thought leadership.

She brings more than 20 years of background as a celebrity publicist, an award-winning journalist in radio, print, and TV, a clothing designer, and an entrepreneur. She earned a master's degree in journalism from the University of Southern California, where she graduated first in her class. She grew up in Canada, has lived on both US coasts, and now lives in Arizona.

What sets it apart

Your voice, your brilliance

Big Impact Books does not just help experts write books; it aims to transform how they are seen in their industry and beyond. The done-for-you publishing and promotion process is designed to respect an author's time, about one hour a week, honor their authentic voice, and turn hard-earned expertise into a high-impact book that attracts elite clients and media attention.

Melanie refuses to churn out cookie-cutter content or hide behind ghostwriting. Clients get to own their brilliance.

Books and recognition

Books by the founder

Melanie is the author of Lasting Legal Impact and Make a Big Impact with Your Book. Lasting Legal Impact was named a Finalist in the Business: Writing/Publishing category of the 2025 Best Book Awards, presented by American Book Fest.

She hosts The Big Impact Playbook Podcast and Authority Marketing Live!, and her media features and podcast appearances are listed on the Big Impact Books media page.

Priorities

Why publishing comes first

Big Impact Books sets a clear order of priorities: publishing first, then writing and book marketing. The published book is the asset that builds authority, so it is planned first, and every interview and every promotion serves it. Read more about professional book publishing services and how this site forms its recommendations, or return to the Big Impact Books book publishing service overview.

FAQ

Common questions

What is Big Impact Books?: Big Impact Books is a book publishing service for CEOs, attorneys, professionals, and business owners worldwide. It provides book development, publishing, and promotion through a guided process that turns a client's expertise into a book built to strengthen authority and support business growth. Services include help with writing, publishing, and marketing, including podcast and media promotion.
Who founded Big Impact Books?: Big Impact Books was founded by Melanie Herschorn, an independent publisher, book promotion expert, and bestselling author. She has more than 20 years of background as a celebrity publicist, award-winning journalist in radio, print, and TV, clothing designer, and entrepreneur. She earned a master's degree in journalism from the University of Southern California, graduating first in her class.
Is Big Impact Books a traditional publisher or a self-publishing company?: Neither label fits exactly. Its founder describes herself as an independent publisher, and the process is done for you, so authors are not left to self-publish alone. It is not a traditional publisher that acquires manuscripts through literary agents. Because rights, imprint, and distribution terms differ between providers, confirm those details in writing for your specific book.
Does Big Impact Books work with authors outside the United States?: Yes. Big Impact Books serves CEOs, attorneys, professionals, and business owners worldwide. Its founder grew up in Canada, has lived on both US coasts, and is now based in Arizona. If you are in another country or time zone, confirm the schedule for the weekly interviews before you begin so the one hour a week fits your calendar.
What free resources does Big Impact Books offer?: Big Impact Books offers a free Book Planning Checklist and an Ultimate Book Marketing Checklist, a blog with articles on authority, publishing, and book marketing, The Big Impact Playbook Podcast, and the show Authority Marketing Live!. All are available from the main Big Impact Books website at yourbigimpactbook.com.

Read all book publishing questions in the FAQ