The book publishing service for CEOs, attorneys, and business owners

A book publishing service for experts takes a leader's knowledge and turns it into a finished, published book, then helps that book reach the right people. At Big Impact Books, that means book development, publishing, and promotion in one guided process, built for people whose time is better spent running a company or a practice than staring at a blank page.

The difference is the order of priorities. Many authors write first and only think about publishing and marketing once a manuscript exists. Big Impact Books reverses that: publishing comes first, so the book is planned as a business asset from day one. Writing follows, then book marketing amplifies the finished book.

The Big Impact Books process runs in a deliberate order: publishing, then writing, then book marketing. Each step serves the one before it, so nothing is written that the published book does not need.

1. 1

   Plan the published book first

   Big Impact Books starts with the finished book and the business it should serve: who it is for, what it should open up, and where your business is going next.

2. 2

   Talk it through, one hour a week

   In weekly interviews you talk through each chapter in an organized way. No blank page, no months away from your business.

3. 3

   Shape the manuscript in your voice

   The team pieces your words together into chapters, honoring your authentic voice instead of producing cookie-cutter content.

4. 4

   Publish with an independent publisher

   Your book is published through a done-for-you process led by an independent publisher, so you are not left to self-publish alone.

5. 5

   Promote it through podcasts and media

   Book marketing, including podcast and media promotion, puts your expertise in front of the people your business wants to reach.

Big Impact Books offers book writing and publishing services together, so the hardest part for most experts, finding time to write, never stalls the book. Instead of writing alone, you take part in weekly interviews and talk through each chapter. The team pieces your words into a manuscript that sounds like you.

Founder Melanie Herschorn has said she refuses to churn out cookie-cutter content or hide behind ghostwriting: clients get to own their brilliance. That makes this a clear alternative to book ghostwriting services for leaders who want the credibility of a book that genuinely reflects their thinking. Read how the book writing services work or see the publishing service in detail.

A published book only builds authority if people hear about it. Big Impact Books provides book marketing services as part of its program, including podcast and media promotion. Its founder spent more than 20 years as a celebrity publicist and journalist, and hosts The Big Impact Playbook Podcast and the show Authority Marketing Live!.

The book marketing strategy Big Impact Books teaches starts before launch: build an audience of ideal readers early, publish thought-leader content drawn from your chapters, and weave your mission into your message instead of shouting buy my book. Explore book marketing services and strategy.

There are three common routes to a published book. Each fits a different author. The table compares them on the same criteria, using general facts about each path and the published facts about Big Impact Books.

For a deeper look at choosing a provider, read the guide to reputable self-publishing companies and warning signs.

Big Impact Books is the right fit if you are a CEO, attorney, professional, or business owner with expertise worth sharing, little time to write, and a clear business reason for a book: authority, clients, speaking, or media attention. See the pages for CEOs and business owners and attorneys.

It is a weaker fit for novelists, for authors chasing a traditional advance, and for anyone who wants a writer to produce a book invisibly. Those authors are usually better served by a literary agent, a fiction-focused self-publishing route, or a dedicated ghostwriter.

The founder's book Lasting Legal Impact was named a Finalist in the Business: Writing/Publishing category of the 2025 Best Book Awards, presented by American Book Fest. The Big Impact Books blog also reports a win in Publishing at the 2024 Best Book Awards and a 2024 Publisher of the Year recognition, and features in The Female CEO Magazine and a BRAINZ Magazine cover feature.

Read the details on the Big Impact Books blog.

Lasting Legal Impact: Write a Book That Builds Your Brand, Grows Your Practice, and Positions You As The Trusted Expert is a clear, supportive blueprint for legal professionals who want to turn their expertise into a book. Make a Big Impact with Your Bookis Melanie Herschorn's book for experts who want their book to build authority. Both are available now.